There has been plenty of talk about how people are moving towards digital media and it’s leaving behind published newspapers, magazines, and books. The publishing world has been having many layoffs due to this shift. This might be true, but as anything in business, it’s time that they evolve.
A few months ago, PC Magazine decided to get rid of their printed magazine and go 100% digital. I read that USA Today is shifting towards a more micro-blogging feel. It was just announced today that Thomson Reuters will be having a new video-on-demand service that they hope will be a one-stop source for business.
With the growing popularity of reading devices, like Kindle, podcasts, and ebooks, it’s time that the publishing world hire experts who can help them plan in getting into the digital game and digitizing their products and services. This could probably even help create jobs for people who have been recently laid off.
For books, I think that publishers should consider doing what they use to do in olden times. Publishing a chapter each month. It worked for Stephen King‘s “The Green Mile.” For people who don’t have time or are strapped for cash, I think this could work because it’s a quick read while being affordable. They could even make it available as a feed, like DailyLit does.
Whatever happens, I wish them luck because newspapers, magazines, and books are treasures that should be cherished and not forgotten.